Whether you realize it yet or not, you are a f*cking rockstar. So, don’t tell me you can’t do it or that it’s already been done. And by “it” I mean anything… planning your next life changing move, quitting your job, starting that awesome blog, creating your next product…etc.
If YOU haven’t done it yet…if it hasn’t yet been done by YOU, then you have absolutely no excuses.
Okay, now that we’ve got that out of the way, let’s break it down. ;)
Your Awesome Sauce
In 18 Months, 2 Blogs and 6 Figures, Corbett Barr (he’s the shizz, btw) talks about finding your “special sauce.” Your unique voice, your individual appeal, that je ne se qu that, without any effort, automatically sets you a part from every other blogger, writer, freelancer, social media expert, or whoever.
For fun, from this point forward let’s refer to it as awesome sauce.
Everyone is born with their own unique awesome sauce formula. It’s in your blood and it’s in every fiber of your being. It’s what makes us different, interesting, and worth listening to. It’s what causes us to select our core group of friends and what dreams to chase. It’s the cause of our deep down interests and passions.
Are you with me? Okay.. so, this is where it’s at. This is what people want to see. YOU. Not the sales pitchy, pipe-line driven curtain that most online marketers hide behind. And most definitely not replicas of others who are using their awesome sauce to make it big. People can see right through that crap. So don’t do it.
The reason so many people fail at making money online is because they’re not being true to their awesome sauce, but instead trying to ride the thunder from those who already ‘get it.’ For example, Pat Flynn (another must-follow dude, fyi) of Smart Passive Income recently announced that someone lifted his website content. Like, word-for-word. Even personal info that he shared about his family. Someone up and stole the content…probably in hopes of driving traffic to their own site and makin’ some dough off of Pat’s name. Not. Cool.